Goal Setting: “Measurable” doesn’t have to mean “Miserable”

2 Simple Brain-Games for Defining “Measurable” OKRs

Eli Holder
Product Coalition
Published in
11 min readJul 17, 2020

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By now we’re all familiar with OKRs. Objectives and Key Results were invented by Intel’s Andy Grove, passed onto Kleiner Perkins’ John Doerr, who then spread the gospel to his portfolio companies, most notably Google. Larry Page credits OKRs as the managerial secret-sauce behind…

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